# An exporter website: catalogue structure and international enquiries

Source: https://pixelsaa.com/en/blog/export-company-multilingual-catalogue
Language: en
Published: 2026-11-06T02:12:02+00:00
Updated: 2026-11-06T02:12:02+00:00

## Organizing a Catalogue for an International Audience

Export companies need more than a pretty interface; they need a precise technical guide for their products. Catalogue organization must consider that international buyers are looking for specific technical data (dimensions, weight, materials). Multilingual support is not just translation; it is the localization of technical terminology.

## Product Specifications and Data

Every product must have clear, standardized data. Instead of displaying a fixed price, provide options to request quotes based on quantities. This gives you the flexibility to account for fluctuating shipping and customs costs. Ensure the site allows downloading of technical specification sheets.

## RFQ Instead of Shopping Cart

In the export sector, purchases are rarely made via a "Add to Cart" button. Instead, use a Request for Quote (RFQ) form that collects information about the shipping destination and quantity. This helps you prepare an accurate, tailored quote.

## Currencies and Pricing

Avoid displaying live, volatile prices, as export costs vary based on the destination. Instead, display base currencies and clarify that the final price is subject to shipping and volume negotiations.

## Observable Acceptance Criteria

The catalogue must be searchable, RFQ forms must function correctly, and technical specification files must be easily accessible and downloadable.

## Practical FAQs

Q: Do I need a full e-commerce store?
A: Usually, no. Export companies benefit more from an interactive catalogue focused on collecting lead data.

Q: How do I keep specifications updated?
A: Through an easy-to-use content management system that allows you to edit product data without needing a developer.

For more insights, see Related planning guide (https://pixelsaa.com/en/blog/bilingual-company-website-gulf).

## A practical acceptance example

Suppose a buyer needs a sheet with a specific dimension and unit. They open the specification in their language, select quantity and delivery country, and request a quote. Sales checks that product ID, unit and language survive submission. Scope depends on catalogue size, languages, specification variety and the quality of supplied data.

Discuss the scope through our Discuss your export company catalogue needs with us (https://pixelsaa.com/en/services/web-development).

Discuss your export company catalogue needs with us (https://pixelsaa.com/en/contact?quote=1&service=1)

Contact: https://pixelsaa.com/en/contact